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SalesHub-Georgia Tech: Building the Future of Salesforce AI

Real-World Projects. Real Impact. Real Learning.

Our Commitment: Talent, Platform, and Community 

 

SalesHub is proud to partner with Master of Science in Analytics (MSA) program at Georgia Tech (MSA) program - one of the nation’s top-ranked data science graduate tracks.

This partnership goes beyond internships. Our student teams work directly inside the TracAnything product lifecycle, driving real innovation in Salesforce-powered solutions for (FP&A) solutions, professional services, and intelligent operations.


Our shared goals:

  • Drive Salesforce product innovation
  • Mentor future AI/ML engineers
  • Create a cycle of learning, building, and shipping

Who's Involved

  • Georgia Tech Students
    Data-driven graduate students equipped with skills in statistics, computing, and business.
     
  • Corporate Clients
    Organizations seeking Salesforce-based digital transformation, automation, and analytics.
     
  • SalesHub
    A certified Salesforce consulting firm leading innovation, mentorship, and project delivery.
     

The program structure

Real-World Innovation. Built with Georgia Tech.

This collaborative program connects Georgia Tech’s Master of Science in Analytics (MSA) students with real business challenges inside Salesforce. 


Program Structure

  • Who: 2 - 4 Georgia Tech MSA students per team 
  • What: Semester-long practicum focused on solving real-world FP&A and PMO challenges 
  • Where: In close collaboration with SalesHub product leads and technical mentors 
  • Platform: TracAnything - Salesforce-native FP&A and Project Management solution 
  • Focus: Delivering enterprise-grade features for CFOs, finance teams, and project leaders
     

What We’re Building (Key Features)

Predictive Financial Modeling

Predictive Financial Modeling

Predictive Financial Modeling

 AI/ML forecasts for cash flow, costs, revenue 

Real-Time Dashboards

Predictive Financial Modeling

Predictive Financial Modeling

 Budget variance, monthly closes, real-time updates 

NLP Meeting Intelligence

Predictive Financial Modeling

Scenario Planning & What-If Simulations

 Summarized insights from Zoom & Teams 

Scenario Planning & What-If Simulations

Scenario Planning & What-If Simulations

Scenario Planning & What-If Simulations

Support better decisions with dynamic models for risk, growth, and resource allocation.

Seamless Integrations

Scenario Planning & What-If Simulations

ESG & Compliance Scanning

Unified data across Salesforce, ERP, HRIS, and billing platforms for end-to-end financial visibility.

ESG & Compliance Scanning

Scenario Planning & What-If Simulations

ESG & Compliance Scanning

 Data-driven sustainability + audit checks 

Why It Matters

Modern finance teams face growing pressure to deliver fast, data-driven decisions while dealing with disconnected systems and inefficient processes. TracAnything, co-developed with Georgia Tech students, solves this by giving finance leaders a single workspace to track, plan, and take action - all inside Salesforce. 


This partnership creates real value for all involved:


For Students

  • Apply analytics skills to solve real business problems 
  • Work hands-on with Salesforce and enterprise data tools 
  • Collaborate with mentors from industry and tech 
  • Graduate with real-world projects that set your resume apart


For Corporate Clients

  • Gain custom insights from student-led analysis 
  • Pilot ideas and test use cases quickly 
  • Tap into top talent without long-term hiring commitments 
  • Spot high-potential candidates through their project work


For SalesHub

  • Drive product innovation with real-world feedback 
  • Accelerate feature development in TracAnything and NPS 2.0 
  • Build stronger ties with corporate partners and future talent

Get Involved

How the Program Works

How the Program Works

  1. Kickoff & Alignment
    SalesHub defines real business needs, personas, and technical requirements.
  2. Team Formation
    Georgia Tech assigns teams of 2–4 students per project based on interests and skills.
  3. Agile Delivery
    Students use agile sprints, check-ins, and demos to iterate on features.
  4. SalesHub Oversight
    Each team is mentored by a SalesHub product lead and supported with user stories, test cases, and product vision.
  5. End-of-Semester Showcase
    Teams present working demos, insights, and documentation that contribute directly to TracAnything’s roadmap.

“This program is my personal commitment to building a high-impact AI/ML innovation hub within the Salesforce ecosystem. By mentoring Georgia Tech talent, I’m scaling both the TracAnything platform and a network of future-ready engineers.” — Rashed Chowdhury, Managing Partner, SalesHub

Fall 2025 Practicum: 10 Teams, 1 Platform

Our Mission

From August to December 2025, 10 graduate teams from Georgia Tech's MS Analytics and AI programs collaborated directly with SalesHub's engineering and product teams.

Each group tackled a real enterprise challenge, contributing prototypes, models, dashboards, and documentation all enhancing our Salesforce-powered TracAnything platform.

Explore their work below.

Each group tackled a real enterprise challenge, contributing prototypes, models, dashboards, and documentation all enhancing our Salesforce-powered TracAnything platform.


 Explore their work below.
👉 Read the full blog post 

Project Highlights

Project Grid – 10 Projects

  • Resource Churn Predictor - Predicted consultant attrition based on utilization + sentiment data 
  • Meeting Intelligence Engine - NLP extraction of key insights from Zoom/Teams meetings 
  • Project Success Predictor - Flagged risk of project failure based on milestones and delays 
  • ESG Impact Tracker - Surfaced social/environmental metrics from projects 
  • Scope Creep Detector - Anomaly detection on budget/timeline expansions 
  • Compliance Risk Scanner - Identified risk from audit data and documentation patterns 
  • Sentiment & NPS Analyzer -  Real-time client feedback modeling from Salesforce cases 
  • Budget Drift Forecaster - Forecasted financial overruns from time-phased data 
  • Skills Inventory Engine - Matched team skills to projects for better staffing 
  • ROI Optimizer - Linked project investments to strategic business outcomes 

Final Report

Download PDF

Contact Us

Interested in Practicum Collaboration!

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SalesHub, LLC

1853 Piedmont Rd Suite 301, Marietta, GA 30066, USA

8337332468

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1853 Piedmont Rd Suite 301, Marietta, GA 30066, USA

1 (833) 733-2468

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Sales Hub, LLC, Salesforce App-Exchange Partner

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